by Canon Wing | Mar 30, 2021 | Blog
Every brand, at some point in its lifetime, will attempt to jump in on a trending topic. But even Kim Kardashian will tell you – that’s not a strategy for winning Brand Loyalty. There’s only only one true way for a brand to go viral, and I’m going to give it to...
by Canon Wing | Mar 16, 2021 | Blog
The decision to buy is emotional and we are going to put the spotlight on ONE of the MOST powerful emotional triggers your brand can use to win Brand Loyalty. In 1974 Phillip Kunz, a university Professor of Sociology, and his family received 200 Christmas cards in the...
