by Canon Wing | Apr 8, 2021 | Blog
Today we are asking the question: Are fear tactics damaging to a brand? And the answer is yes! Fear tactics absolutely can damage your brand! But when you know the secrets to using it effectively, it can also be a major opportunity to grow your brand. That’s what I’m...
by Canon Wing | Apr 6, 2021 | Blog
Great competitions make great social media! I’m going to give you three ways to use competition to grow your brand following, while simultaneously creating amazing content to grow your brand, so let’s dive right in! The first way to use competition to grow your brand...
by Canon Wing | Apr 1, 2021 | Blog
What is instant gratification? To give it to you quick, Instant Gratification is an emotional response to getting what we want. And the decision to buy is emotional. Instant gratification brings us pleasure, and naturally encourages us to seek out more pleasure. And...
by Canon Wing | Mar 30, 2021 | Blog
Every brand, at some point in its lifetime, will attempt to jump in on a trending topic. But even Kim Kardashian will tell you – that’s not a strategy for winning Brand Loyalty. There’s only only one true way for a brand to go viral, and I’m going to give it to...
by Canon Wing | Mar 25, 2021 | Blog
A brand community is a group of people who love how your brand makes them feel SO much that they can’t wait to tell other people about you. Word of mouth advertising is 50X more effective than any sales pitch, advertisement, promotion, or marketing strategy in...