by Canon Wing | Apr 29, 2021 | Blog
What is the most desirable quality for a brand to have? So I was really excited to come across a recent study of 2,000 consumers that revealed 88% of people believe that brands are selfish. Eighty-eight percent! What’s exciting to me is when you find high statistics...
by Canon Wing | Apr 27, 2021 | Blog
The most challenging obstacle a new brand faces is How to Come Out of Nowhere. Many of you here today are probably a lot like most of my clients. You have an expertise, a truth, an invention, a book, or a workshop inside of you that you know could help so many people,...
![What Are the First Things I Need to Build a Brand?[BONUS] How to Name Your Brand!](https://canonwing.com/wp-content/uploads/2021/06/MIL-72M-YT-alternate-thumbnail-1080x675.jpg)
by Canon Wing | Apr 15, 2021 | Blog
I know how daunting it can be to break first ground, so how about I give you the first three things you need to get your brand off to a rockin’ start? The very first thing that you can do for your brand is Start Listening to Your Ideal Individuals…NOW All...
by Canon Wing | Apr 13, 2021 | Blog
There’s no doubt that guilt can be a powerful call to action. Especially if you think of it in terms of our conscience, right? Our inner moral compass kicks in and starts chirping in our ear like Jiminy Cricket anytime we even so much as contemplate taking actions...
by Canon Wing | Apr 8, 2021 | Blog
Today we are asking the question: Are fear tactics damaging to a brand? And the answer is yes! Fear tactics absolutely can damage your brand! But when you know the secrets to using it effectively, it can also be a major opportunity to grow your brand. That’s what I’m...
