Marketing vs. Branding – What Comes First and Why

Marketing vs. Branding – What’s The Difference and Why You Need Both Prioritizing a quick sale over customer relationships has put 74% of brands on the chopping block. Take a moment to really absorb that. 74% of brands that don’t prioritize brand loyalty over a quick...

8 Key Brand Experiences For Marketing To Millennials

Spoiler alert! Millennials are no longer who you thought they were. And understanding who they are is key to figuring out how to market to them. And market to millennials you must! Why? For starters, they are a great brand community – educated, aware, sensitive,...

Top 10 Branding Truths All CEOs Must Know

When you need to shop for something difficult to find, a unique gift or tool, you are likely to turn to Amazon because you know you are most likely to find it there. What makes you and millions of others on the planet have this kind of confidence in a brand like...

How to Delegate For Success

Today we are answering the question on every entrepreneur’s mind: How Do I Give Myself A Raise By Delegating Better?  And if this question isn’t on your mind, wow- do I have some facts that will change your mind about that! Are you good at delegating? A lot of...