I teach entrepreneurs and organizations the proven action steps to stand out within their market, improve the perceived value of their business, and better connect with their audience through naming, branding, storytelling, and communication platforms.
I’VE WORKED WITH SOME PRETTY GREAT COMPANIES… YOURS IS NEXT!
The Secret Power of Naming – 7 Steps to Create Addictive Names and Get FREE Word-of-Mouth Advertising for Life
“Your brand name should be the greatest short story ever told.”
What makes a great name? Should it explain everything we do? Should it be funny or clever? Should it be a coined name that people can make their own?
What the fortune 100 companies don’t want you to know is… Names are powerful. They can make or break a brand and they have. Names are the face of your company and that’s why many Fortune 100 companies invest millions in naming.
A name is a call to a greater future. Every great name calls into being a greater future. Just like every great story.
Your brand name should be the greatest short story ever told. Your ideal individuals must be the heroes and heroines of that story.